Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22504
VM0022504Goldmember22504@example.test · +601110022504 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
2,839
Current loyalty balance
Lifetime Spend
RM 3,549
Across 28 visits
Total Visits
28
Since 2025-03-05
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
97d
2026-07-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,839 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 14
Outlet purchase
2026-06-22 · Member activity · RM 100.50
App session
2026-06-10 · OPLUMO Outlet 14
Points credited
2026-05-29 · Member activity · RM 113.90
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 14
Outlet purchase
2026-05-05 · Member activity · RM 127.30
Points credited
2026-04-23 · OPLUMO Outlet 14
Outlet purchase
2026-04-11 · Member activity · RM 140.70