Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00225
VM0000225Goldmember225@example.test · +601110000225 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted Out
Points Balance
3,383
Current loyalty balance
Lifetime Spend
RM 4,229
Across 31 visits
Total Visits
31
Since 2025-02-01
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
75d
2026-07-26
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,383 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 5
Outlet purchase
2026-07-14 · Member activity · RM 121.50
App session
2026-07-02 · OPLUMO Outlet 5
Points credited
2026-06-20 · Member activity · RM 137.70
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 5
Outlet purchase
2026-05-27 · Member activity · RM 153.90
Points credited
2026-05-15 · OPLUMO Outlet 5
Outlet purchase
2026-05-03 · Member activity · RM 170.10