Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 22472
VM0022472Goldmember22472@example.test · +601110022472 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
3,395
Current loyalty balance
Lifetime Spend
RM 4,245
Across 30 visits
Total Visits
30
Since 2025-03-18
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
48d
2026-08-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,395 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 16
Outlet purchase
2026-08-10 · Member activity · RM 104.25
App session
2026-07-29 · OPLUMO Outlet 16
Points credited
2026-07-17 · Member activity · RM 118.15
Win-back campaign delivered
2026-07-05 · OPLUMO Outlet 16
Outlet purchase
2026-06-23 · Member activity · RM 132.05
Points credited
2026-06-11 · OPLUMO Outlet 16
Outlet purchase
2026-05-30 · Member activity · RM 145.95