Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 22431
VM0022431Membermember22431@example.test · +601110022431 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
646
Current loyalty balance
Lifetime Spend
RM 808
Across 8 visits
Total Visits
8
Since 2026-05-28
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
8d
2026-10-01
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
646 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-01 · OPLUMO Outlet 9
Outlet purchase
2026-09-19 · Member activity · RM 65.25
App session
2026-09-07 · OPLUMO Outlet 9
Points credited
2026-08-26 · Member activity · RM 73.95
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 9
Outlet purchase
2026-08-02 · Member activity · RM 82.65
Points credited
2026-07-21 · OPLUMO Outlet 9
Outlet purchase
2026-07-09 · Member activity · RM 91.35