Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 22427
VM0022427Silvermember22427@example.test · +601110022427 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
1,080
Current loyalty balance
Lifetime Spend
RM 1,351
Across 9 visits
Total Visits
9
Since 2026-04-25
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
23d
2026-09-16
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,080 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-16 · OPLUMO Outlet 5
Outlet purchase
2026-09-04 · Member activity · RM 117.75
App session
2026-08-23 · OPLUMO Outlet 5
Points credited
2026-08-11 · Member activity · RM 133.45
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 5
Outlet purchase
2026-07-18 · Member activity · RM 149.15
Points credited
2026-07-06 · OPLUMO Outlet 5
Outlet purchase
2026-06-24 · Member activity · RM 164.85