Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 22331
VM0022331Membermember22331@example.test · +601110022331 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
96
Current loyalty balance
Lifetime Spend
RM 120
Across 1 visits
Total Visits
1
Since 2026-04-10
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
164d
2026-04-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
96 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 11
Outlet purchase
2026-04-16 · Member activity · RM 85.50
App session
2026-04-04 · OPLUMO Outlet 11
Points credited
2026-03-23 · Member activity · RM 96.90
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 11
Outlet purchase
2026-02-27 · Member activity · RM 108.30
Points credited
2026-02-15 · OPLUMO Outlet 11
Outlet purchase
2026-02-03 · Member activity · RM 119.70