Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 22311
VM0022311Silvermember22311@example.test · +601110022311 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,239
Current loyalty balance
Lifetime Spend
RM 1,550
Across 39 visits
Total Visits
39
Since 2024-11-10
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
14d
2026-09-25
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,239 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-25 · OPLUMO Outlet 8
Outlet purchase
2026-09-13 · Member activity · RM 24.75
App session
2026-09-01 · OPLUMO Outlet 8
Points credited
2026-08-20 · Member activity · RM 28.05
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 8
Outlet purchase
2026-07-27 · Member activity · RM 31.35
Points credited
2026-07-15 · OPLUMO Outlet 8
Outlet purchase
2026-07-03 · Member activity · RM 34.65