Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22300
VM0022300Goldmember22300@example.test · +601110022300 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
4,434
Current loyalty balance
Lifetime Spend
RM 5,543
Across 45 visits
Total Visits
45
Since 2024-02-27
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
163d
2026-04-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,434 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 14
Outlet purchase
2026-04-17 · Member activity · RM 119.25
App session
2026-04-05 · OPLUMO Outlet 14
Points credited
2026-03-24 · Member activity · RM 135.15
Win-back campaign delivered
2026-03-12 · OPLUMO Outlet 14
Outlet purchase
2026-02-28 · Member activity · RM 151.05
Points credited
2026-02-16 · OPLUMO Outlet 14
Outlet purchase
2026-02-04 · Member activity · RM 166.95