Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 22295
VM0022295Membermember22295@example.test · +601110022295 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
80
Current loyalty balance
Lifetime Spend
RM 101
Across 2 visits
Total Visits
2
Since 2026-08-21
Average Order Value
RM 42
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
31d
2026-09-08
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
80 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-08 · OPLUMO Outlet 9
Outlet purchase
2026-08-27 · Member activity · RM 31.50
App session
2026-08-15 · OPLUMO Outlet 9
Points credited
2026-08-03 · Member activity · RM 35.70
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 9
Outlet purchase
2026-07-10 · Member activity · RM 39.90
Points credited
2026-06-28 · OPLUMO Outlet 9
Outlet purchase
2026-06-16 · Member activity · RM 44.10