Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 22293
VM0022293Membermember22293@example.test · +601110022293 · Preferred outlet: OPLUMO Outlet 7
New JoinerHigh Value
Consent Status
Opted In
Points Balance
328
Current loyalty balance
Lifetime Spend
RM 410
Across 8 visits
Total Visits
8
Since 2026-04-12
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
328 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 7
Outlet purchase
2026-08-04 · Member activity · RM 48.75
App session
2026-07-23 · OPLUMO Outlet 7
Points credited
2026-07-11 · Member activity · RM 55.25
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 7
Outlet purchase
2026-06-17 · Member activity · RM 61.75
Points credited
2026-06-05 · OPLUMO Outlet 7
Outlet purchase
2026-05-24 · Member activity · RM 68.25