Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 22269
VM0022269Membermember22269@example.test · +601110022269 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
228
Current loyalty balance
Lifetime Spend
RM 285
Across 10 visits
Total Visits
10
Since 2026-03-04
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
228 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 17
Outlet purchase
2026-08-01 · Member activity · RM 24.00
App session
2026-07-20 · OPLUMO Outlet 17
Points credited
2026-07-08 · Member activity · RM 27.20
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 17
Outlet purchase
2026-06-14 · Member activity · RM 30.40
Points credited
2026-06-02 · OPLUMO Outlet 17
Outlet purchase
2026-05-21 · Member activity · RM 33.60