Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 22263
VM0022263Silvermember22263@example.test · +601110022263 · Preferred outlet: OPLUMO Outlet 11
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,644
Current loyalty balance
Lifetime Spend
RM 2,056
Across 18 visits
Total Visits
18
Since 2025-10-29
Average Order Value
RM 136
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
39d
2026-08-31
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,644 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-31 · OPLUMO Outlet 11
Outlet purchase
2026-08-19 · Member activity · RM 102.00
App session
2026-08-07 · OPLUMO Outlet 11
Points credited
2026-07-26 · Member activity · RM 115.60
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 11
Outlet purchase
2026-07-02 · Member activity · RM 129.20
Points credited
2026-06-20 · OPLUMO Outlet 11
Outlet purchase
2026-06-08 · Member activity · RM 142.80