Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 22247
VM0022247Membermember22247@example.test · +601110022247 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
819
Current loyalty balance
Lifetime Spend
RM 1,024
Across 30 visits
Total Visits
30
Since 2025-04-28
Average Order Value
RM 40
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
7d
2026-10-02
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
819 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-02 · OPLUMO Outlet 12
Outlet purchase
2026-09-20 · Member activity · RM 30.00
App session
2026-09-08 · OPLUMO Outlet 12
Points credited
2026-08-27 · Member activity · RM 34.00
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 12
Outlet purchase
2026-08-03 · Member activity · RM 38.00
Points credited
2026-07-22 · OPLUMO Outlet 12
Outlet purchase
2026-07-10 · Member activity · RM 42.00