Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02224
VM0002224Silvermember2224@example.test · +601110002224 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,368
Current loyalty balance
Lifetime Spend
RM 1,711
Across 16 visits
Total Visits
16
Since 2025-11-16
Average Order Value
RM 109
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
57d
2026-08-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,368 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 15
Outlet purchase
2026-08-01 · Member activity · RM 81.75
App session
2026-07-20 · OPLUMO Outlet 15
Points credited
2026-07-08 · Member activity · RM 92.65
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 15
Outlet purchase
2026-06-14 · Member activity · RM 103.55
Points credited
2026-06-02 · OPLUMO Outlet 15
Outlet purchase
2026-05-21 · Member activity · RM 114.45