Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 22230
VM0022230Goldmember22230@example.test · +601110022230 · Preferred outlet: OPLUMO Outlet 12
App UserFamily
Consent Status
Opted Out
Points Balance
4,407
Current loyalty balance
Lifetime Spend
RM 5,509
Across 31 visits
Total Visits
31
Since 2025-02-05
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
71d
2026-07-30
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,407 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 12
Outlet purchase
2026-07-18 · Member activity · RM 128.25
App session
2026-07-06 · OPLUMO Outlet 12
Points credited
2026-06-24 · Member activity · RM 145.35
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 12
Outlet purchase
2026-05-31 · Member activity · RM 162.45
Points credited
2026-05-19 · OPLUMO Outlet 12
Outlet purchase
2026-05-07 · Member activity · RM 179.55