Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02223
VM0002223Membermember2223@example.test · +601110002223 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted In
Points Balance
186
Current loyalty balance
Lifetime Spend
RM 233
Across 8 visits
Total Visits
8
Since 2026-05-04
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
32d
2026-09-07
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
186 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-07 · OPLUMO Outlet 14
Outlet purchase
2026-08-26 · Member activity · RM 24.00
App session
2026-08-14 · OPLUMO Outlet 14
Points credited
2026-08-02 · Member activity · RM 27.20
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 14
Outlet purchase
2026-07-09 · Member activity · RM 30.40
Points credited
2026-06-27 · OPLUMO Outlet 14
Outlet purchase
2026-06-15 · Member activity · RM 33.60