Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22204
VM0022204Platinummember22204@example.test · +601110022204 · Preferred outlet: OPLUMO Outlet 3
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
6,143
Current loyalty balance
Lifetime Spend
RM 7,680
Across 44 visits
Total Visits
44
Since 2024-07-06
Average Order Value
RM 163
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,143 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 3
Outlet purchase
2026-08-07 · Member activity · RM 122.25
App session
2026-07-26 · OPLUMO Outlet 3
Points credited
2026-07-14 · Member activity · RM 138.55
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 3
Outlet purchase
2026-06-20 · Member activity · RM 154.85
Points credited
2026-06-08 · OPLUMO Outlet 3
Outlet purchase
2026-05-27 · Member activity · RM 171.15