Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22192
VM0022192Silvermember22192@example.test · +601110022192 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted In
Points Balance
1,397
Current loyalty balance
Lifetime Spend
RM 1,746
Across 13 visits
Total Visits
13
Since 2025-12-17
Average Order Value
RM 172
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
80d
2026-07-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,397 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 8
Outlet purchase
2026-07-09 · Member activity · RM 129.00
App session
2026-06-27 · OPLUMO Outlet 8
Points credited
2026-06-15 · Member activity · RM 146.20
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 8
Outlet purchase
2026-05-22 · Member activity · RM 163.40
Points credited
2026-05-10 · OPLUMO Outlet 8
Outlet purchase
2026-04-28 · Member activity · RM 180.60