Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 22145
VM0022145Silvermember22145@example.test · +601110022145 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted In
Points Balance
1,414
Current loyalty balance
Lifetime Spend
RM 1,768
Across 25 visits
Total Visits
25
Since 2025-03-05
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
151d
2026-05-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,414 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 12
Outlet purchase
2026-04-29 · Member activity · RM 48.00
App session
2026-04-17 · OPLUMO Outlet 12
Points credited
2026-04-05 · Member activity · RM 54.40
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 12
Outlet purchase
2026-03-12 · Member activity · RM 60.80
Points credited
2026-02-28 · OPLUMO Outlet 12
Outlet purchase
2026-02-16 · Member activity · RM 67.20