Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22144
VM0022144Silvermember22144@example.test · +601110022144 · Preferred outlet: OPLUMO Outlet 11
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,343
Current loyalty balance
Lifetime Spend
RM 2,930
Across 42 visits
Total Visits
42
Since 2024-06-14
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
109d
2026-06-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,343 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 11
Outlet purchase
2026-06-10 · Member activity · RM 42.00
App session
2026-05-29 · OPLUMO Outlet 11
Points credited
2026-05-17 · Member activity · RM 47.60
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 11
Outlet purchase
2026-04-23 · Member activity · RM 53.20
Points credited
2026-04-11 · OPLUMO Outlet 11
Outlet purchase
2026-03-30 · Member activity · RM 58.80