Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22132
VM0022132Goldmember22132@example.test · +601110022132 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,491
Current loyalty balance
Lifetime Spend
RM 3,114
Across 16 visits
Total Visits
16
Since 2025-08-17
Average Order Value
RM 180
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
148d
2026-05-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,491 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 16
Outlet purchase
2026-05-02 · Member activity · RM 135.00
App session
2026-04-20 · OPLUMO Outlet 16
Points credited
2026-04-08 · Member activity · RM 153.00
Win-back campaign delivered
2026-03-27 · OPLUMO Outlet 16
Outlet purchase
2026-03-15 · Member activity · RM 171.00
Points credited
2026-03-03 · OPLUMO Outlet 16
Outlet purchase
2026-02-19 · Member activity · RM 189.00