Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 22130
VM0022130Goldmember22130@example.test · +601110022130 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
4,749
Current loyalty balance
Lifetime Spend
RM 5,937
Across 43 visits
Total Visits
43
Since 2024-07-19
Average Order Value
RM 147
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
56d
2026-08-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,749 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 14
Outlet purchase
2026-08-02 · Member activity · RM 110.25
App session
2026-07-21 · OPLUMO Outlet 14
Points credited
2026-07-09 · Member activity · RM 124.95
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 14
Outlet purchase
2026-06-15 · Member activity · RM 139.65
Points credited
2026-06-03 · OPLUMO Outlet 14
Outlet purchase
2026-05-22 · Member activity · RM 154.35