Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 22118
VM0022118Silvermember22118@example.test · +601110022118 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted In
Points Balance
1,875
Current loyalty balance
Lifetime Spend
RM 2,344
Across 18 visits
Total Visits
18
Since 2025-08-18
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
111d
2026-06-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,875 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 2
Outlet purchase
2026-06-08 · Member activity · RM 79.50
App session
2026-05-27 · OPLUMO Outlet 2
Points credited
2026-05-15 · Member activity · RM 90.10
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 2
Outlet purchase
2026-04-21 · Member activity · RM 100.70
Points credited
2026-04-09 · OPLUMO Outlet 2
Outlet purchase
2026-03-28 · Member activity · RM 111.30