Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22072
VM0022072Goldmember22072@example.test · +601110022072 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
3,080
Current loyalty balance
Lifetime Spend
RM 3,850
Across 32 visits
Total Visits
32
Since 2024-11-21
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
129d
2026-06-02
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,080 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 7
Outlet purchase
2026-05-21 · Member activity · RM 108.00
App session
2026-05-09 · OPLUMO Outlet 7
Points credited
2026-04-27 · Member activity · RM 122.40
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 7
Outlet purchase
2026-04-03 · Member activity · RM 136.80
Points credited
2026-03-22 · OPLUMO Outlet 7
Outlet purchase
2026-03-10 · Member activity · RM 151.20