Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Aiman 22020
VM0022020Silvermember22020@example.test · +601110022020 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,311
Current loyalty balance
Lifetime Spend
RM 2,889
Across 18 visits
Total Visits
18
Since 2025-09-15
Average Order Value
RM 165
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
83d
2026-07-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,311 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 6
Outlet purchase
2026-07-06 · Member activity · RM 123.75
App session
2026-06-24 · OPLUMO Outlet 6
Points credited
2026-06-12 · Member activity · RM 140.25
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 6
Outlet purchase
2026-05-19 · Member activity · RM 156.75
Points credited
2026-05-07 · OPLUMO Outlet 6
Outlet purchase
2026-04-25 · Member activity · RM 173.25