Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 22005
VM0022005Silvermember22005@example.test · +601110022005 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,243
Current loyalty balance
Lifetime Spend
RM 1,555
Across 38 visits
Total Visits
38
Since 2024-10-04
Average Order Value
RM 35
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,243 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 8
Outlet purchase
2026-07-20 · Member activity · RM 26.25
App session
2026-07-08 · OPLUMO Outlet 8
Points credited
2026-06-26 · Member activity · RM 29.75
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 8
Outlet purchase
2026-06-02 · Member activity · RM 33.25
Points credited
2026-05-21 · OPLUMO Outlet 8
Outlet purchase
2026-05-09 · Member activity · RM 36.75