Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 02195
VM0002195Goldmember2195@example.test · +601110002195 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
2,952
Current loyalty balance
Lifetime Spend
RM 3,690
Across 41 visits
Total Visits
41
Since 2024-09-12
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
37d
2026-09-02
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,952 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-02 · OPLUMO Outlet 3
Outlet purchase
2026-08-21 · Member activity · RM 75.75
App session
2026-08-09 · OPLUMO Outlet 3
Points credited
2026-07-28 · Member activity · RM 85.85
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 3
Outlet purchase
2026-07-04 · Member activity · RM 95.95
Points credited
2026-06-22 · OPLUMO Outlet 3
Outlet purchase
2026-06-10 · Member activity · RM 106.05