Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21916
VM0021916Goldmember21916@example.test · +601110021916 · Preferred outlet: OPLUMO Outlet 4
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,656
Current loyalty balance
Lifetime Spend
RM 4,570
Across 39 visits
Total Visits
39
Since 2024-09-12
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,656 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 4
Outlet purchase
2026-07-16 · Member activity · RM 70.50
App session
2026-07-04 · OPLUMO Outlet 4
Points credited
2026-06-22 · Member activity · RM 79.90
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 4
Outlet purchase
2026-05-29 · Member activity · RM 89.30
Points credited
2026-05-17 · OPLUMO Outlet 4
Outlet purchase
2026-05-05 · Member activity · RM 98.70