Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21904
VM0021904Membermember21904@example.test · +601110021904 · Preferred outlet: OPLUMO Outlet 9
High ValueWeekend
Consent Status
Opted In
Points Balance
848
Current loyalty balance
Lifetime Spend
RM 1,061
Across 8 visits
Total Visits
8
Since 2026-02-06
Average Order Value
RM 113
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
119d
2026-06-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
848 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 9
Outlet purchase
2026-05-31 · Member activity · RM 84.75
App session
2026-05-19 · OPLUMO Outlet 9
Points credited
2026-05-07 · Member activity · RM 96.05
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 9
Outlet purchase
2026-04-13 · Member activity · RM 107.35
Points credited
2026-04-01 · OPLUMO Outlet 9
Outlet purchase
2026-03-20 · Member activity · RM 118.65