Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 21896
VM0021896Goldmember21896@example.test · +601110021896 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
2,644
Current loyalty balance
Lifetime Spend
RM 3,306
Across 32 visits
Total Visits
32
Since 2025-01-16
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,644 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 1
Outlet purchase
2026-07-16 · Member activity · RM 90.75
App session
2026-07-04 · OPLUMO Outlet 1
Points credited
2026-06-22 · Member activity · RM 102.85
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 1
Outlet purchase
2026-05-29 · Member activity · RM 114.95
Points credited
2026-05-17 · OPLUMO Outlet 1
Outlet purchase
2026-05-05 · Member activity · RM 127.05