Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02188
VM0002188Silvermember2188@example.test · +601110002188 · Preferred outlet: OPLUMO Outlet 13
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,035
Current loyalty balance
Lifetime Spend
RM 2,545
Across 22 visits
Total Visits
22
Since 2025-05-18
Average Order Value
RM 105
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
131d
2026-05-31
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,035 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 13
Outlet purchase
2026-05-19 · Member activity · RM 78.75
App session
2026-05-07 · OPLUMO Outlet 13
Points credited
2026-04-25 · Member activity · RM 89.25
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 13
Outlet purchase
2026-04-01 · Member activity · RM 99.75
Points credited
2026-03-20 · OPLUMO Outlet 13
Outlet purchase
2026-03-08 · Member activity · RM 110.25