Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 21878
VM0021878Platinummember21878@example.test · +601110021878 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted In
Points Balance
5,498
Current loyalty balance
Lifetime Spend
RM 6,874
Across 34 visits
Total Visits
34
Since 2024-09-08
Average Order Value
RM 168
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
167d
2026-04-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,498 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 17
Outlet purchase
2026-04-13 · Member activity · RM 126.00
App session
2026-04-01 · OPLUMO Outlet 17
Points credited
2026-03-20 · Member activity · RM 142.80
Win-back campaign delivered
2026-03-08 · OPLUMO Outlet 17
Outlet purchase
2026-02-24 · Member activity · RM 159.60
Points credited
2026-02-12 · OPLUMO Outlet 17
Outlet purchase
2026-01-31 · Member activity · RM 176.40