Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21796
VM0021796Silvermember21796@example.test · +601110021796 · Preferred outlet: OPLUMO Outlet 3
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,069
Current loyalty balance
Lifetime Spend
RM 2,586
Across 14 visits
Total Visits
14
Since 2025-10-06
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
134d
2026-05-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,069 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 3
Outlet purchase
2026-05-16 · Member activity · RM 118.50
App session
2026-05-04 · OPLUMO Outlet 3
Points credited
2026-04-22 · Member activity · RM 134.30
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 3
Outlet purchase
2026-03-29 · Member activity · RM 150.10
Points credited
2026-03-17 · OPLUMO Outlet 3
Outlet purchase
2026-03-05 · Member activity · RM 165.90