Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02174
VM0002174Goldmember2174@example.test · +601110002174 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted In
Points Balance
4,222
Current loyalty balance
Lifetime Spend
RM 5,279
Across 45 visits
Total Visits
45
Since 2024-05-22
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
78d
2026-07-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,222 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 16
Outlet purchase
2026-07-11 · Member activity · RM 79.50
App session
2026-06-29 · OPLUMO Outlet 16
Points credited
2026-06-17 · Member activity · RM 90.10
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 16
Outlet purchase
2026-05-24 · Member activity · RM 100.70
Points credited
2026-05-12 · OPLUMO Outlet 16
Outlet purchase
2026-04-30 · Member activity · RM 111.30