Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S0
Siti 02173
VM0002173Silvermember2173@example.test · +601110002173 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,854
Current loyalty balance
Lifetime Spend
RM 2,318
Across 15 visits
Total Visits
15
Since 2025-11-03
Average Order Value
RM 129
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
88d
2026-07-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,854 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 15
Outlet purchase
2026-07-01 · Member activity · RM 96.75
App session
2026-06-19 · OPLUMO Outlet 15
Points credited
2026-06-07 · Member activity · RM 109.65
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 15
Outlet purchase
2026-05-14 · Member activity · RM 122.55
Points credited
2026-05-02 · OPLUMO Outlet 15
Outlet purchase
2026-04-20 · Member activity · RM 135.45