Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 21725
VM0021725Silvermember21725@example.test · +601110021725 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,631
Current loyalty balance
Lifetime Spend
RM 2,040
Across 29 visits
Total Visits
29
Since 2025-01-08
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
135d
2026-05-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,631 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 17
Outlet purchase
2026-05-15 · Member activity · RM 46.50
App session
2026-05-03 · OPLUMO Outlet 17
Points credited
2026-04-21 · Member activity · RM 52.70
Win-back campaign delivered
2026-04-09 · OPLUMO Outlet 17
Outlet purchase
2026-03-28 · Member activity · RM 58.90
Points credited
2026-03-16 · OPLUMO Outlet 17
Outlet purchase
2026-03-04 · Member activity · RM 65.10