Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21676
VM0021676Goldmember21676@example.test · +601110021676 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,294
Current loyalty balance
Lifetime Spend
RM 4,119
Across 24 visits
Total Visits
24
Since 2025-07-06
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
46d
2026-08-24
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,294 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-24 · OPLUMO Outlet 2
Outlet purchase
2026-08-12 · Member activity · RM 120.75
App session
2026-07-31 · OPLUMO Outlet 2
Points credited
2026-07-19 · Member activity · RM 136.85
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 2
Outlet purchase
2026-06-25 · Member activity · RM 152.95
Points credited
2026-06-13 · OPLUMO Outlet 2
Outlet purchase
2026-06-01 · Member activity · RM 169.05