Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 21635
VM0021635Membermember21635@example.test · +601110021635 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted Out
Points Balance
233
Current loyalty balance
Lifetime Spend
RM 292
Across 2 visits
Total Visits
2
Since 2026-08-15
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
37d
2026-09-02
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
233 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-02 · OPLUMO Outlet 12
Outlet purchase
2026-08-21 · Member activity · RM 117.75
App session
2026-08-09 · OPLUMO Outlet 12
Points credited
2026-07-28 · Member activity · RM 133.45
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 12
Outlet purchase
2026-07-04 · Member activity · RM 149.15
Points credited
2026-06-22 · OPLUMO Outlet 12
Outlet purchase
2026-06-10 · Member activity · RM 164.85