Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 21573
VM0021573Silvermember21573@example.test · +601110021573 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,365
Current loyalty balance
Lifetime Spend
RM 2,957
Across 35 visits
Total Visits
35
Since 2024-09-15
Average Order Value
RM 74
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
142d
2026-05-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,365 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 1
Outlet purchase
2026-05-08 · Member activity · RM 55.50
App session
2026-04-26 · OPLUMO Outlet 1
Points credited
2026-04-14 · Member activity · RM 62.90
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 1
Outlet purchase
2026-03-21 · Member activity · RM 70.30
Points credited
2026-03-09 · OPLUMO Outlet 1
Outlet purchase
2026-02-25 · Member activity · RM 77.70