Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 21545
VM0021545Silvermember21545@example.test · +601110021545 · Preferred outlet: OPLUMO Outlet 7
FamilyDelivery
Consent Status
Opted Out
Points Balance
1,262
Current loyalty balance
Lifetime Spend
RM 1,578
Across 14 visits
Total Visits
14
Since 2025-12-06
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
73d
2026-07-28
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,262 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 7
Outlet purchase
2026-07-16 · Member activity · RM 69.75
App session
2026-07-04 · OPLUMO Outlet 7
Points credited
2026-06-22 · Member activity · RM 79.05
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 7
Outlet purchase
2026-05-29 · Member activity · RM 88.35
Points credited
2026-05-17 · OPLUMO Outlet 7
Outlet purchase
2026-05-05 · Member activity · RM 97.65