Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 21536
VM0021536Platinummember21536@example.test · +601110021536 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted In
Points Balance
5,559
Current loyalty balance
Lifetime Spend
RM 6,949
Across 45 visits
Total Visits
45
Since 2024-03-14
Average Order Value
RM 180
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
147d
2026-05-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,559 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-15 · OPLUMO Outlet 15
Outlet purchase
2026-05-03 · Member activity · RM 135.00
App session
2026-04-21 · OPLUMO Outlet 15
Points credited
2026-04-09 · Member activity · RM 153.00
Win-back campaign delivered
2026-03-28 · OPLUMO Outlet 15
Outlet purchase
2026-03-16 · Member activity · RM 171.00
Points credited
2026-03-04 · OPLUMO Outlet 15
Outlet purchase
2026-02-20 · Member activity · RM 189.00