Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21532
VM0021532Membermember21532@example.test · +601110021532 · Preferred outlet: OPLUMO Outlet 11
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
737
Current loyalty balance
Lifetime Spend
RM 921
Across 6 visits
Total Visits
6
Since 2026-03-01
Average Order Value
RM 152
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
132d
2026-05-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
737 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 11
Outlet purchase
2026-05-18 · Member activity · RM 114.00
App session
2026-05-06 · OPLUMO Outlet 11
Points credited
2026-04-24 · Member activity · RM 129.20
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 11
Outlet purchase
2026-03-31 · Member activity · RM 144.40
Points credited
2026-03-19 · OPLUMO Outlet 11
Outlet purchase
2026-03-07 · Member activity · RM 159.60