Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02152
VM0002152Silvermember2152@example.test · +601110002152 · Preferred outlet: OPLUMO Outlet 11
High ValueWeekend
Consent Status
Opted In
Points Balance
1,560
Current loyalty balance
Lifetime Spend
RM 1,951
Across 27 visits
Total Visits
27
Since 2025-03-27
Average Order Value
RM 58
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
93d
2026-07-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,560 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 11
Outlet purchase
2026-06-26 · Member activity · RM 43.50
App session
2026-06-14 · OPLUMO Outlet 11
Points credited
2026-06-02 · Member activity · RM 49.30
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 11
Outlet purchase
2026-05-09 · Member activity · RM 55.10
Points credited
2026-04-27 · OPLUMO Outlet 11
Outlet purchase
2026-04-15 · Member activity · RM 60.90