Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 21515
VM0021515Membermember21515@example.test · +601110021515 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted Out
Points Balance
664
Current loyalty balance
Lifetime Spend
RM 830
Across 6 visits
Total Visits
6
Since 2026-07-02
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
9d
2026-09-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
664 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-30 · OPLUMO Outlet 11
Outlet purchase
2026-09-18 · Member activity · RM 85.50
App session
2026-09-06 · OPLUMO Outlet 11
Points credited
2026-08-25 · Member activity · RM 96.90
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 11
Outlet purchase
2026-08-01 · Member activity · RM 108.30
Points credited
2026-07-20 · OPLUMO Outlet 11
Outlet purchase
2026-07-08 · Member activity · RM 119.70