Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 21413
VM0021413Silvermember21413@example.test · +601110021413 · Preferred outlet: OPLUMO Outlet 11
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,239
Current loyalty balance
Lifetime Spend
RM 2,800
Across 19 visits
Total Visits
19
Since 2025-08-06
Average Order Value
RM 123
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
105d
2026-06-26
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,239 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 11
Outlet purchase
2026-06-14 · Member activity · RM 92.25
App session
2026-06-02 · OPLUMO Outlet 11
Points credited
2026-05-21 · Member activity · RM 104.55
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 11
Outlet purchase
2026-04-27 · Member activity · RM 116.85
Points credited
2026-04-15 · OPLUMO Outlet 11
Outlet purchase
2026-04-03 · Member activity · RM 129.15