Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 21359
VM0021359Silvermember21359@example.test · +601110021359 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,594
Current loyalty balance
Lifetime Spend
RM 1,994
Across 15 visits
Total Visits
15
Since 2025-12-30
Average Order Value
RM 110
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
31d
2026-09-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,594 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-08 · OPLUMO Outlet 8
Outlet purchase
2026-08-27 · Member activity · RM 82.50
App session
2026-08-15 · OPLUMO Outlet 8
Points credited
2026-08-03 · Member activity · RM 93.50
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 8
Outlet purchase
2026-07-10 · Member activity · RM 104.50
Points credited
2026-06-28 · OPLUMO Outlet 8
Outlet purchase
2026-06-16 · Member activity · RM 115.50