Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 21357
VM0021357Membermember21357@example.test · +601110021357 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
618
Current loyalty balance
Lifetime Spend
RM 774
Across 5 visits
Total Visits
5
Since 2026-05-16
Average Order Value
RM 147
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
618 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 6
Outlet purchase
2026-07-15 · Member activity · RM 110.25
App session
2026-07-03 · OPLUMO Outlet 6
Points credited
2026-06-21 · Member activity · RM 124.95
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 6
Outlet purchase
2026-05-28 · Member activity · RM 139.65
Points credited
2026-05-16 · OPLUMO Outlet 6
Outlet purchase
2026-05-04 · Member activity · RM 154.35