Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Sarah 21307
VM0021307Platinummember21307@example.test · +601110021307 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted In
Points Balance
4,954
Current loyalty balance
Lifetime Spend
RM 6,194
Across 42 visits
Total Visits
42
Since 2024-06-19
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
104d
2026-06-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,954 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 7
Outlet purchase
2026-06-15 · Member activity · RM 130.50
App session
2026-06-03 · OPLUMO Outlet 7
Points credited
2026-05-22 · Member activity · RM 147.90
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 7
Outlet purchase
2026-04-28 · Member activity · RM 165.30
Points credited
2026-04-16 · OPLUMO Outlet 7
Outlet purchase
2026-04-04 · Member activity · RM 182.70