Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 21242
VM0021242Silvermember21242@example.test · +601110021242 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,084
Current loyalty balance
Lifetime Spend
RM 2,605
Across 19 visits
Total Visits
19
Since 2025-06-17
Average Order Value
RM 116
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
155d
2026-05-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,084 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 10
Outlet purchase
2026-04-25 · Member activity · RM 87.00
App session
2026-04-13 · OPLUMO Outlet 10
Points credited
2026-04-01 · Member activity · RM 98.60
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 10
Outlet purchase
2026-03-08 · Member activity · RM 110.20
Points credited
2026-02-24 · OPLUMO Outlet 10
Outlet purchase
2026-02-12 · Member activity · RM 121.80