Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 21230
VM0021230Silvermember21230@example.test · +601110021230 · Preferred outlet: OPLUMO Outlet 15
App UserFamily
Consent Status
Opted In
Points Balance
1,932
Current loyalty balance
Lifetime Spend
RM 2,415
Across 33 visits
Total Visits
33
Since 2024-11-12
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
120d
2026-06-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,932 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 15
Outlet purchase
2026-05-30 · Member activity · RM 58.50
App session
2026-05-18 · OPLUMO Outlet 15
Points credited
2026-05-06 · Member activity · RM 66.30
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 15
Outlet purchase
2026-04-12 · Member activity · RM 74.10
Points credited
2026-03-31 · OPLUMO Outlet 15
Outlet purchase
2026-03-19 · Member activity · RM 81.90